Anabel's Grocery
ithaca, ny
Student-run grocery store
Website graphics, Print materials, social media, merchandise, store signage
Student-run grocery store
Website graphics, Print materials, social media, merchandise, store signage
For students, by students.
Four years in the making, Anabel’s Grocery is an on-campus grocery store providing nutritious, affordable food for all Cornell students. The store intends to serve as a connective space, promoting food literacy and building community around food. A team of 40+ students reached across disciplines to fill a gap in Cornell’s food system; the need for fresh, affordable groceries on campus.
The brand is fresh, colorful, and energetic; it aims to be approachable and inclusive while effectively communicating events and information. The design team provided brand development, logo design, website construction, and the constant production of marketing materials for Anabel’s.
Anabel's branding and graphics were a collaboration between Alisa Tiong, Alexandra Donovan, Natsuko Suzuki, Christopher Andras, Anders Evenson, Vicky Chen, Lucy Yu, Hannah Mackey, and Isabel Lu over the course of 3 years. Alexandra served as a member of the design team, as Design Coordinator, and eventually as Project Coordinator, overseeing the construction of the store and the 40+ student team through the opening of the store. She now serves as a member of the Advisory Board.
Four years in the making, Anabel’s Grocery is an on-campus grocery store providing nutritious, affordable food for all Cornell students. The store intends to serve as a connective space, promoting food literacy and building community around food. A team of 40+ students reached across disciplines to fill a gap in Cornell’s food system; the need for fresh, affordable groceries on campus.
The brand is fresh, colorful, and energetic; it aims to be approachable and inclusive while effectively communicating events and information. The design team provided brand development, logo design, website construction, and the constant production of marketing materials for Anabel’s.
Anabel's branding and graphics were a collaboration between Alisa Tiong, Alexandra Donovan, Natsuko Suzuki, Christopher Andras, Anders Evenson, Vicky Chen, Lucy Yu, Hannah Mackey, and Isabel Lu over the course of 3 years. Alexandra served as a member of the design team, as Design Coordinator, and eventually as Project Coordinator, overseeing the construction of the store and the 40+ student team through the opening of the store. She now serves as a member of the Advisory Board.
SEE ALSO ANABEL'S GROCERY STORE DESIGN
Opening Announcement
Team Organization Chart
Letterhead
Sticker
Reusable tote bag
Sticker
Title Slide
